British Airways is making a multi-million pound investment in its short haul business class cabin, Club Europe.
The new menus with improved recipes will be available on flights to and from Heathrow and Gatwick from September 12, 2018.
The improved food will feature dishes developed around key British ingredients. Launch options will include shaved Herefordshire roast beef on a tartar cream with rocket, British Reared Pork sausage and mash and a celebration of British chesses.
On the airline’s longer short haul flights to destinations such as Faro, passengers will now have the choice of two hot options and one cold. Menus on flights to and from Heathrow will also be changed twice a month, rather than monthly. Flights to and from Gatwick will continue with monthly menus.
As well as enhanced food, the airline will also be refining the drinks on offer.
Lounges also being improved
Lounges are also benefitting from the investment and the airline has already unveiled new lounges in Rome and Aberdeen, showcasing the airlines new design concept.
The airline will be opening a new lounge in New York later year, followed by Geneva, San Francisco, Johannesburg, Chicago and Heathrow’s lounges will benefit from a refresh.
Carolina Martinoli, British Airways’ Director of Brand and Customer Experience:
“We’ve been investing in our meals for customers – our new long-haul Club World menus are proving incredibly popular and we want to be able to replicate that quality and choice in our short haul Club Europe cabin too.
“Many of our fliers travel regularly so we think they’ll appreciate more variety and great quality ingredients. Our focus on provenance will also deliver seasonal dishes from around the British Isles.”
British Airways’ £4.5 billion investment for passengers over the next five years, also includes the installation of WiFi and power in every seat, fitting 128 long-haul aircraft with new interiors and taking delivery of 72 new aircraft.
N.B. Image credit: © British Airways 2018