Peach has introduced five new check-in machines at Kansai Terminal 2 with very large screens and cardboard exteriors.
The kiosks have a large screen that is double the size of those of conventional check-in machines (32 inches compared with conventional 15-inch screens) and incorporate the use of cardboard as a material for its exterior.
It will be the first time in the world that cardboard is used as a material for check-in kiosks.
The kiosks boasts both solidity as well as a sophisticated exterior that doesn’t appear at a glance to use cardboard.
Check-in kiosks can take quite a beating from trolleys and even passengers so it will be interesting to see how robust the kiosks are over time.
The airline has three aims for the new kiosks:
- speed up the check-in time
- put adverts on the screens
- reduce costs
Speed up check-in time
The large screens and taller height of the kiosks will make it easier for passengers to see where they are located, even at times when the terminal is congested.
The large screen will allow customers who are lined up in front of the new check-in machine to be indirectly prompted to have their passports ready.
While conventional machines allowed language selections to be made from Japanese, English, Chinese (traditional and simplified), or Korean, the new check-in machine will automatically show the language used at the time of reservation when it recognizes the reservation number and enhance smooth servicability in response to the increasing number of foreign visitors to Japan.
Put adverts on the screens
The size of the screen means that the top and bottom parts can be split as desired and show different details.
As the images may be changed from one machine to the other, it will also be possible to adorn different pictures by airport, such as showing an image of a festival that is being held at a particular destination airport.
The use of cardboard in the exterior of the new check-in machines will make it easy to change its appearance, making it possible to leverage as an ad medium, such as for the placement of brand logos or icons for new products.
Reduce costs for the airline
Compared to general costs incurred when manufacturing check-in kiosks of the same size, the new kiosks can be made at approximately a fifth of the cost.
By reducing the area required for the base when compared to conventional machines, it will be possible to control the usage of floor space within airport terminals.
The use of lightweight material such as cardboard will also contribute to the reduction of the costs which are generated when transporting or setting up the machines.
N.B. Image credit: flypeach.com
