Air Canada uses Virtual Reality to showcase its Dreamliner

Passengers can fly, dine and play virtually on a Boeing 787 Dreamliner

Air Canada is using virtual reality technology to simulate the experience of flying on its Boeing 787 Dreamliner.

The tool, designed for use both by for travel agents and potential passengers, allows users to explore all three cabins of service offered on board the aircraft interactively.

Users can see an overview of Air Canada’s global route network and then touch, open and move amenity kits, an Air Canada enRoute magazine, tray tables and in-flight entertainment, guided by an audio-based flight attendant.

To complement the Virtual Reality Experience, Air Canada has produced 360 degree videos of the 787 cabin that can be accessed on a mobile device or desktop at

Take a full virtual tour and learn more about the Boeing 787.

Air Canada’s Boeing 787 Dreamliner virtual reality experience will be available at the following events:

  • Air Canada Pop-Up Poutinerie, Shoreditch, London (UK), until November 11, 2017.
  • True Patriot Love Gala, Toronto, November 9, 2017
  • BAZAR ED, Santiago, Chile.  November 22 to 26, 2017
  • WX Top 100 Leadership Summit, Toronto, November 23, 2017
  • EY Entrepreneur of the Year National Gala, The Ritz-Carlton, Toronto, November 30, 2017.

Duncan Bureau, Vice President, Global Sales at Air Canada:

“Air Canada is always developing new ways to enhance the customer experience and to engage partners such as the travel agent community, which plays a key role in helping our customers select the travel options best suited to them.

“Virtual reality enables us to familiarize thousands of travel agents and potential customers with Air Canada’s offerings through the magic of an interactive, virtual tour.

“We have already seen an increase in bookings since we began using this technology.”

About Air Canada (AC)

Air Canada is Canada’s largest domestic and international airline serving more than 200 airports on six continents.  Canada’s flag carrier is among the 20 largest airlines in the world and in 2015 served more than 41 million customers.  Air Canada provides scheduled passenger service directly to 63 airports in Canada, 56 in the United States and 86 in Europe, the Middle East, Africa, Asia, Australia, the Caribbean, Mexico, Central America and South America.

Alliance: Star Alliance

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Air Canada (AC)