Transavia has signed with Piksel to offer passengers better quality viewing experiences and more convenient content selection in the air through the use of their own devices.
Dutch budget carrier, Transavia, is the first airline to deploy the Piksel Voyage solution.
Transavia pasengers can select and download video content onto their personal devices, before boarding a flight. The Transavia Entertainment App offers passengers a range of premium TV shows and films.
The content is locked until the passenger boards the flight, when it then becomes available to view. Once the flight has ended, the content is automatically deleted from the device, reducing any potential licensing issues.
Transavia is greatly enhancing the in-flight passenger experience by using the high quality screens found on user devices and offering greater choice and flexibility. Content is available in line with the passenger’s “In-Flight” window, providing users with a wide variety of films and programs to choose from.
Roy Scheerder, Chief Commercial Officer at Transavia commented:
“The way people consume media has changed rapidly in recent years, and the airline industry needs to reflect this in its in-flight entertainment systems. Our aim was to both boost the flying experience for our customers and cut out the high costs of installing on-board infrastructure for video delivery.
TheTransavia Entertainment app helps us to offer a great passenger experience on board, providing our passengers with an innovative and engaging in-flight entertainment product that they can enjoy, while empowering them to select and view their preferred content on their own devices during their flight with Transavia – meeting the needs of today’s passenger.”
Piksel partnered with industry leader Global Eagle Entertainment to provide Transavia the state-of-the-art entertainment solution.
A Piksel spokesperson said:
“With the launch of the Transavia Entertainment app, Transavia steps away from an outdated in-flight entertainment model which involves costly installation of infrastructure. Instead it provides passengers with an entertainment experience which empowers people to select and view their preferred content on their own devices during the flight.”